Define tools, systems, integrations, and automations
Phase 1: Google Workspace + Jobber + Stripe. Phase 2: Add CRM (HubSpot Free) + email marketing (Mailchimp).
Start with lightweight tools, upgrade as you scale
Avoid over-investing in complex systems before product-market fit
Automate appointment confirmations and reminders
Reduces no-shows by 35% based on industry benchmarks
Configure Stripe for online payments
Simple scheduling widget for website
Automated booking confirmations and follow-ups