Coordinate rollout and first traction
32-item pre-launch checklist covering legal, operations, marketing, sales, and technology readiness.
Do a soft launch with 5-10 friends/family first
Low-risk way to test operations, get feedback, and build initial reviews
Set a specific launch date and work backward
Deadlines create urgency and prevent indefinite preparation
Pick a specific date and commit publicly
Verify all 32 items are addressed
Email, social, and PR materials